Lawrence Direct Marketing took over our direct mail fundraising at the beginning of 2014, and in less than three years have built an annual array of successful House mailings and have re-started membership growth with new-donor-acquisition mailings at a satisfyingly low cost. Mike and Jim Lawrence know "the Catholic market" and our Monastery has benefited greatly from their expertise.

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"We have been a customer of Lawrence Direct since the late eighties. Initially they authored, produced and mailed a newsletter for us that became the... Read more...

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LawDirectMktng @midwesttgs Another thing I find interesting is to do the same calculation as you showed in your formula but break… https://t.co/hYs5iGfbZC
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LawDirectMktng @midwesttgs Great thanks. Some use percent who give second gift but I like this metric better.
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LawDirectMktng @midwesttgs Just curious how you measure retention?
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