Thursday, 14 April 2016 09:03 AM / by James Lawrence

Marks Paneth, an accounting firm that advises nonprofit clients, used online questionnaires and interviews to survey 114 nonprofit leaders, including chief financial officers and board members. Among the other findings:

Thirty-five percent of respondents said email-fundraising campaigns are not an effective replacement for direct-mail appeals. And 82 percent said they are concerned that increased dependence on digital fundraising is hampering their ability to communicate effectively with their supporters.

http://tinyurl.com/zj82j8r

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