Thursday, 14 April 2016 08:47 AM / by James Lawrence

mailbox.jpg"Direct mail is the technique of asking strangers for money through the mail. It is not as easy as many people think. Many people who run organizations think they can write the letter and voila the money pours in. In fact, direct mail is a technique, part art part science. And you can lose your shirt if you don’t know the techniques. But the people who know the techniques are masters at moving the people to action. What direct mail guys know is that people will not act unless there is an emergency that has made them angry or fearful. Nothing else works. " http://www.crisismagazine.com/2015/men-dont-march-natural-law

 

 

Featured Testimonial

Featured Testimonial

Lawrence Direct Marketing took over our direct mail fundraising at the beginning of 2014, and in less than three years have built an annual array... Read more...

Right - Twitter Feed

LawDirectMktng RT @voxdotcom: When it comes to disaster relief, donors can’t much affect search-and-rescue. They can affect long-term recovery. https://t.…
LawDirectMktng @JohnWall print this out, put it in your locker and make em pay all season https://t.co/aJdDZaDoBx
LawDirectMktng @amnestyusa Please keep this pinned to mark the end of AI’s legitimacy as a non-partisan organization. It will also… https://t.co/wnsBOUhg9v

       

Back to top

Powered By

Powered By WebKenner