Case Studies
Growing Your Donor Database This Case Study focuses on Growing Your Donor Database, especially for [...]
Newsletters
LDMI Monthly Newsletter — March 2017 Digital Fundraising: 5 Tips for Your Nonprofit’s Next Online Giving [...]
No One Cares What You “Think” About Non-Profit Direct Mail…And Neither Should You
Non-Profit Fundraising Strategies: Assumptions versus Data By nature, people think that their ideas are shared [...]
Growing Your Donor Database
Here, we analyze our House and Prospect Mailings over the course of 9 months for a new [...]
Landing Pages versus Direct to Donate Page
For this Case Study, we wanted to test which approach led to more conversions for an International Non-Profit [...]
DVD Prospecting Program
Here, we analyze our DVD Prospecting Program and the effect it had on a mid-sized International Non-Profit's [...]
Online Fundraising Program
This Case Study focuses on Online Fundraising Program, especially for new Non-Profits. In it, we analyze the effect [...]
Why Long Fundraising Letters Beat Short
Fundraising Letter: Long vs. Short Letters in Direct Mail Fundraising Many people outside the direct marketing [...]
John Klink, former President — ICMC, Inc.
ICMC, the International Catholic Migration Commission, began work with Lawrence Direct Marketing Inc. (LDMI) at my [...]